Aired: December 3, 2011

Ups and Downs of Dynamic Ticketing

In 2010, baseball’s San Francisco Giants became the first professional sports team to use dynamic ticket pricing for games. It was the same year they won the World Series. Stephen Shapiro (Old Dominion University) studied the Giants’ ticket pricing practices and says more teams are following suit.

Also featured: Female athletes are three times more likely to suffer catastrophic knee injuries as male athletes. Physical therapist Steven Morrison (Old Dominion University) has found some simple exercises that help women’s soccer players prevent knee injuries.

And also: Stefan Duma (Virginia Tech) has led a drive to reduce head injuries to football players at all levels. Now Duma and his team have released results from the first study ever to measure blows to the helmets worn when children play football.