Going Green and Staying in the Black
October 7th, 2008
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Batten Institute Director Mike Lenox (University of Virginia’s Darden School of Business) and internationally-renowned ethicist Ed Freeman (Batten Institute) engage in a lively discussion about the corporate world’s recent and increasing interest in sustainability. How, they ask, can businesses move beyond the “low-hanging fruit” of the green movement, taking major strides toward making service and manufacturing operations truly sustainable, without jeopardizing the bottom line.

The Virginia Association of Broadcasters in May honored With Good Reason with an award for "Best Documentary or Public Affairs Program" for the show 